Niagara Brand Photography, Headshots & Professional Video




How to look and feel confident in your next photo or video shoot

March 31, 2022

How to look and feel confident in your next photo or video shoot

I think we can all agree that is almost never comfortable getting in front of a camera. You can be completely calm talking to your photographer or videographer but the second the cameras start, you freeze up. Don’t worry that’s completely normal. It’s pretty foreign territory for most people unless you’re an actor or model. It’s our job as your photo and video team to help you feel comfortable so you can have amazing content to help build your brand and connect with your audience. Here are our top 3 tips to feeling more confident and comfortable in your photo and video.

  1. Don’t rush
  2. Bring the right clothing
  3. Hire a photo and video team you can trust

Branding Photos in Niagara

Number one: Don’t rush

Do you feel like you’re always racing to get to wherever you need to go? Maybe even feel perpetually behind schedule? You might be dealing with Hurry Sickness. It’s a real thing. If this is you, don’t worry. Recognizing it is the first step. A great way of dealing with this is to make the morning as stress free as possible. Get everything you need for your shoot ready the night before your photo or video shoot. Make sure you give plenty of time to get to the shoot location, even allot extra time for finding parking or grabbing a coffee along the way. Being able to walk in, all ready to go with time to spare is one of the best feelings in the world and will make sure that your photo and video shoot will be starting off on the right foot.

Stylist Charly Goss Team Photo in Naturally lit white room

Bring the right clothing

Knowing what to wear everyday can be tough. Now you have to figure out what you want to wear for photo and video that’s going to be on your website and social media and represent your brand, that can definitely feel a little intimidating. Fear not! We’ve got you. If you need some help deciding what to wear to rep your brand well we see two routes you can take.

Number one: hire a clothing stylist. This is an investment. I know it can feel like you may not need it but remember they are there to help you look and feel your best so your brand looks amazing and that translates to customers trust. When customers like and trust you that helps translates to sales. Finding a stylist can be hard, we recommend Charly Goss and her team. We’ve worked with them before and they are honestly the best. You can check their work out here.

Number two: bring clothing options. All the options. The reason you’re coming to your photo and video team is because they understand the vision of your brand. They are there to help you communicate that vision aesthetically and that extends to the clothing you wear in your photos and video. Bringing lots of options is great because it’s going to allow your team to pick out the best options to represent you and your brand. Not sure where to start? Here’s our Pinterest board for women’s branding sessions and here’s our Pinterest board for mens branding sessions.

Realtor Branding Photo

Hire a photo and video team you can trust

I want you to do a quick exercise with me. Stick with me for a second. You’re probably reading this because you need new branding photos or video for yourself or your company. Ask yourself why? Chances are it’s because your current photos and videos are out of date or you need to go through a rebrand. This means the people you hire are there to make you and your brand look amazing. You want to build a brand that connects with your audience so you can grow your business. This means it’s really important to get the right team to work on your brand.


Working on making your brand look good is a lot of work. It can be really hard to feel confident and comfortable in photo and video but that’s why we’re here. We’ll be there to guide you throughout your journey to make the process as easy as possible so you look and feel great in your photos. If you want to explore more about our process and if we could be a good fit to work together you can click here to book a discovery call. If you want to see more work and what we’re up to behind the scenes you can follow us on Instagram.

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